Delta Farce, the new comedy from Larry the Cable Guy, opens nationwide May 11. I’m sure it will at least crack the Top 10, given that “Larry movies” are the new “Ernest movies.” But who is the target audience? Are you seeing ads everywhere? When I was in Atlanta a few weeks ago, I realized I was in the middle of the target audience. In a local sports bar, this is what I found:
Not only does this piece of plastic stare up at you in the men’s room, but if it’s “motion activated,” Larry’s voice starts speaking to you about why you should see Delta Farce on May 11. God Bless America.