The entertainment journalist community breathed a giant sigh of relief yesterday as the trailer for Spike Jonze‘s “Where the Wild Things Are” broke huge online.
Long rumored to be one of those troubled productions with troubling test screening results, the rumors never seemed to hit Jonze himself. It was the studio that took most of the journalist’s ire. Helmed by Jonze, scripted by Dave Eggars, produced by the fantastically dark and rightly protective author himself, Maurice Sendak, the common refrain was “Warners is testing for the wrong genre. They should know this isn’t really going to be for kids.”
So the trailer debut, now handled by distribs like a mini-release, delivered. IMDb’s Starmeter for the film jumped 315%.
And if there was a single element that eased journo’s minds — and there really isn’t — it was the trailer’s use of The Arcade Fire‘s track “Wake Up.” It’s a song from the group’s breakout album Funeral which is as dark and electric as the book itself:
“We’re just a million little god’s causin rain storms turnin’ every good thing to rust. I guess we’ll just have to adjust.”