As India continues to make inroads in Hollywood by investing in such companies as DreamWorks and IM Global, it remains to be seen what the practical results will be of a signed cooperation pact between the city of Los Angeles and the Indian film industry. The city of L.A., the Film and Television Producers Guild of India and the Film Federation of India have agreed to:
develop and strengthen motion picture production, distribution, technology, content protection and commercial cooperation between the two filmmaking communities. The two parties also support the creation of the Los Angeles-India Film Council to increase Indian film production in Los Angeles.
At press conference on the Paramount lot attended by Paramount chairman Brad Grey, the MPAA’s Bob Pisano and an Indian delegation including Hindi producer Bobby Bedi, Film Federation of India president L. Suresh, and execs from UTV Motion pictures and Reliance BIG entertainment, who participated in a two day summit, L.A. Mayor Antonio Villaraigosa said:
“This declaration reinforces our city’s commitment to attracting international production. In the past year, we have already seen Hindi movies such as My Name is Khan [pictured] and Kites filmed in Los Angeles, and we enthusiastically welcome further Indian production in Los Angeles.”
“Hollywood and Bollywood are two industries that are economically robust and represent significant economic and cultural interests of their respective countries. India has always held a fascination for Hollywood, and this agreement pulls us closer together with the aim of sharing ideas and best practices on domestic and international film production. We look forward to working with the City of Los Angeles to increase Indian production here.”
Other big-budget Indian productions filmed in Los Angeles include: Kambakkht Ishq (2009), Kaante (2002), and Pardes (1997). Back in March in Mumbai, Hollywood and India came together for a content protection coalition to launch the Alliance Against Copyright Theft. Other recent joint ventures and co-productions involving Hollywood companies and Indian production include Atithi Tum Kab Jaoge (2010), Lahore (2010), Jaane Kahan Se Aayi Hain (2010), Khichdi (2010), We Are Family (2010), Do Dooni Chaar (2010), Chandni Chowk to China (2009), Quick Gun Murugan (2009), Raaz the Mystery Continues (2009), Roadside Romeo (2008), Saas Bahu Aur Sensex (2008) and Saawariya (2007). Upcoming 2011 releases include Zokkomon and Dum Maro Dum.