Are you ready for Tyler TV? No? Too bad, because it’s coming.
Lionsgate and Tyler Perry are reportedly broadening their already mutually profitable relationship by launching a cable TV channel tentatively called Tyler TV. No it’s not April 1st. This is very real.
Details are still sketchy, but the new network will initially house reruns of Tyler’s sitcoms and movies, plus third-party content “that meshes with Mr. Perry’s Christianity-tinged brand.“
And after that initial launch, what more can we expect from Tyler TV? Again, details are sparse at the moment; we should know more soon.
A rather bold, maybe even risky move here for Lionsgate and TP I think, especially given how Oprah Winfrey has struggled with her new network… at least so far. Even the most ardent Tyler Perry supporters might only be able to consume his material in small doses. 24 hours a day, 7 days a week (assuming that to be the plan) of TP-styled produce might be pushing it.
We’ll see, so stay tuned…