You will be redirected back to your article in seconds
Back to IndieWire

Weekend B.O. April 20-22 (“Man” Beats “Games” By A Mile)

Weekend B.O. April 20-22 ("Man" Beats "Games" By A Mile)

I predicted two weeks ago that Think Like A Man would be the film to knock The Hunger Games off of its No.1 box office perch where it’s been sitting comfortably for the last month. But does anyone listen to me?

But Man grossed a very impressive $33 million this weekend much more than what industry experts were predicting, with the exception of EFilm Critic’s Erik Childress who called it, with the Zac Efron romance drama The Lucky One coming in at No.2

And keep in mind that Man is showing in over 1000 screens LESS than The Lucky One which makes its weekend opening even more impressive. No need to cry though for The Hunger Games coming in at No.3 and which is well on its way to grossing $400 million domestically

1) Think Like a Man SGem $33,000,000

2) The Lucky One WB $22,805,000

3) The Hunger Games LGF $14,500,000 Total: $356,900,000

4) Chimpanzee BV $10,205,000

5) The Three Stooges Fox $9,200,000 Total:$29,355,000

6) The Cabin in the Woods LGF $7,750,000 Total:$26,980,000

7) American Reunion Uni. $5,200,000 Total:$48,300,000

8) Titanic 3D Par. $5,000,000 Total:$52,828,000

9) 21 Jump Street Sony $4,600,000 Total:$127,066,000  

10) Mirror Mirror Rela. $4,114,000 Total: $55,206,000

11) Wrath of the Titans WB $3,825,000 Total: $77,136,000

12) Lockout FD $3,094,000 Total: $11,063,000

This Article is related to: Box Office


Anthony E.

If you want to talk impressive numbers look toward an international film that has raked in with very few screenings. INTOUCHABLES starring OMAR SY, brought $10,500 per theater on only 30 screens while MARLEY barely squeaked by 6,000 per theater on 45 screens. THINK LIKE A MAN made $16,377 per theater on 2,015 screens.

Best part of all this that INTOUCHABLES was in it SECOND week of showing, having had a more impressive take the previous week. Hauling in $9,542 per theater on 24 screens, which was more than double that of the weeks front runner HUNGER GAMES.

An outstanding impressive showing with a strong two week tally that is to be taken notice.


I think it is great that TLAM was a huge success but it is still a very conventional heterosexual black romantic film. The movie was pretty safe and very cookie cutter. I remember Shadow and Act said that Tracy Edmonds was going to produce a movie about E Lynn Harris gay black novel Invisible Life. I think a real breakthrough would be a black film that moves beyond the heterosexuals.


I don't know how Sergio's post always draw so much controversy? **eyebrow raised** The title of this post was Weekend B.O. April 20-22 ("Man" Beats "Games" By A Mile), but know we're discussing Chris Brown and R. Kelly and who did what to whom… smh? Nevertheless, in reference to the below issue of domestic violence, I believe the word for today is "forgiveness". It's a word that's frequently misunderstood. Now wait, I don't mean to "preach" but since we're being all judgemental and thangs, I have to say something on the rewards of "forgiving". First, to forgive someone does not mean to condone nor absolve them of their egregious act. "Forgiveness is the answer to the child's dream of a miracle by which what is broken is made whole again, what is soiled is made clean again" and "It warms the heart and cools the sting". If one does not forgive and thus carries around the burdens of contempt, hatred and vengence, it's they who suffer, not the offender who may be moving on with his or her life. In short, forgiveness is a virtue of the wise and the brave.


First off congratulations to everyone inloved with the movie!

I dunno why some of you are acting like every single movie that centers on black characters must be the most thought-provoking, intellectual dramatic masterpiece EVER created. The movie is a fun lighthearted movie in the line of Valentines Day, He's Just Not That Into You, and the like.

Sure we need thought-provoking, intellectual dramatic masterpieces but must it be at the expense of these fun fluff movies? There is ALWAYS going to be a market for this genre. Accept it.


The next time I hear someone talk bad about a TP movie and then rave about this kiddy land overhyped chick flick, I'm gonna act like the 3 monkeys, hear no evil, speak no evil and see no evil. Then I'm going to excuse them like they have snot hanging from their nose, and the slap the sh*t out of them for telling me a lie. Seriously, who's fooling who? Please folks, I realize we're hurting for movies about us and made by us, but this is/was nothing special. I mean, what exactly was the storyline? Oh, I forgot, boy meets girl and it's love at first sight (yeah, that book was magical). Then, after the love simmers for all of 3 weeks, it's love TKO… the party is over… boo woo woo, we so sad. Those little piggys went wee-wee-wee all the way home. But wait, fairy tales do come true because they all get back together in the end and it's love forever more… GTFOOH! This flick was nothing more than a teenage rom-com with adults playing the leads. I was not impressed. 5 1/2 stars out of 10. Listen folks, if this is the gold standard for black films of the future, we're F'd!!!

Mark & Darla

People stop over analyzing, saw the movie today it was everything I hope it be, very entertaining. All the actors acting was on point. TLAM is one in million, please don't kill it by making a sequel, there is no sequel. Saw the third Madagascar movie coming soon wtf, preview wasn't funny, same tire lion and zebra. Will buy the TLAM DVD.


As someone who works in film and television production and has been for the past 8 years. This is a victory. Romantic movies despite the race of the actors are money makers and cost little to produce. We have to be excited about a victory like this. After this romantic comedy then it will lead to more diverse stories being told. We can't keep killing Black film especially as film lovers based on what we think should be in theaters.


Over-perform…it did.
Since women usually turn out for these movies and they generally open at 20 million I'll armchair assume the extra 10 million is curtsey of men going as well since it was also marketed to men. Will it drop out of #1 next week…yup. The real story to pay attention to is what the final grosses end up being. The black romantic comedy usually tops out between 60-80 million total grosses. If this surpasses 100 million then you are cooking with chicken grease. Still won't mean anything to traditional Hollywood but for the independent black producers Sony has laid a path for the 100 million black film. I know other black front/behind camera films have grossed 100 million. You should do a story on how this film and other 100 million dollars films were marketed.


I GOT IT! I mean, I've been sitting back in deep contemplation on this whole Think Like A Man's supposed victory, success, and what it will, or will not do for the future of black films. Well, so much information, thoughts and mish-mosh was running through my mind, which I couldn't control, I was forced to write down notes; scribbles, patch work, notes none the same, on this tablet, on that desk, , but I couldn't find the right words to express my feelings. So I looked around for someone, black or white, garbage man or Hollywood executive; I searched far and wide for someone who could express my feeling better than I. The Root couldn't do it, neither could the bougie black chick, but I knew there may have been a perfect place to go. There's a blog I love, but, "I", CareyCarey, wouldn't want my black card pulled for mentioning that there's a secret place I go to witness the highest degree of excellent writing. But I can't tell a lie…. when I start my day of Internet tomfoolery, there's a few places that I always go. First, there's a blog called We Are Respectable Negros. Then, if no one is around, I make my next move. I look right, and then left, and then I blend in the crowd at The New Yorker. That's right, I grab armfulls of Sports, Politics, Books, Fashion and Entertainment & Movies , just to name a few of the riches I steal from the likes of Betty Crocker, Dorothy Parker, Truman Capote and the boys. But check this, I found a serendipitous reward in my last sojourn to the winter wonder land. I found the words that best explains my thought on Think Like A Man. Check this out. "The most famous dictum about Hollywood belongs to the screenwriter William Goldman. "Nobody knows anything," Goldman wrote in "Adventures in the Screen Trade" a couple of decades ago. "Not one person in the entire motion picture field knows for a certainty what's going to work. Every time out it's a guess." One of the highest-grossing movies in history, "Raiders of the Lost Ark," was offered to every studio in Hollywood, Goldman writes, and every one of them turned it down except Paramount: "Why did Paramount say yes? Because NOBODY KNOW ANYTHING. And why did all the other studios say no? Because nobody knows anything. And why did Universal, the mightiest studio of all, pass on Star Wars?… Because nobody, nobody—not now, not EVER–knows the least goddamn thing about what is or isn’t going to work at the box office." What Goldman was saying was a version of something that has long been argued about art: that there is no way of getting beyond one's own impressions to arrive at some larger, objective truth. There are no rules to art, only the infinite variety of subjective experience. "Beauty is no quality in things themselves," the eighteenth-century Scottish philosopher David Hume wrote. "It exists merely in the mind which contemplates them; and each mind perceives a different beauty." ~ By Malcolm Gladwell. STOP. Wow, did you catch those last lines… THERE ARE NO RULES TO ART…. only the infinite subjective experiences. Each mind perceives a different beauty! Damn, I can't count the ways in which I agree with that ideology. HOWEVER… notwithstanding quality, artistic beauty, or any of those bougie relevance theories, I believe I know why Think Like A Man knocked it out of the park. First, without a doubt it had one of the best marketing campaigns in the history of black films. In fact, I even heard Michael Wilbon of Sportcenter's Pardon The Interruption, mention on the air that he noticed that TLaM was the most advertised black movie… in his memory. Now, second, the movie came out during a period when black folks were starving ( on their last breath) for a movie they could relate to. Tyler's Madea hadn't been around, nor had Martin Lawrence's Big Momma. Heck, I can't think of the last "black" flick… outside Mr Perry's Mr Deeds, that a brotha could take his woman to. So folks were HUNGRY! But the buck does not stop there. Think Like a Man was a "safe" movie. By that I mean the bourgeois negros could safely buy a ticket without wearing brown paper bags over thier head. So yeah, the cross-over affect was in full affect. The uptown crowd could come down in the hood, although they'd swear on thier momma that they'd never come to see Kevin Hart. That reminds me, one of the big kickers was the diverse marketable stars. If the "right" one didn't get'em, the "left" one did. Yes sir, buxom brown beauties (and there was some) are always a calling card. Heck, Keven Hart alone is worth 7-10 million dollars. Gabby and Megan STILL look tantilizing. Btw, I didn't know until yesterday that Dwayne Wade was kissing on my girl Ms. Union? Anyway, moving on, I understand some of the dudes in the flick are going to have a few sistahs wiggling for more. In short, I don't know anything about rather or not this film has any affect on what's next, what's up for black cinema because as mentioned, nobody really knows. Oh, that reminds me. The title of the article I "quoted" from THE FORMULA: What If You Built A Machine To Predict Hit Movies? STOP! huuuuuummmmm, I wonder if Think Like A Man is the model, and if it is, I wonder what ARE the key elements to this magical black gumbo? Is it luck, the writing, the actors, quality, beauty, timing (no competition for black dollars), advertising or what?All I know is this movie had something that allowed all the black folks… Bougies…. Intellectuals… Tyler's people… The Projects folks… Voyeurs…. Steve Harvey's folks… church folks… talk to the screen folks… laugh out loud and crazy with your mouth open folks…. er'body bellied up to the turnstyles. OH HAPPY DAY!


I see a sequel coming.


Black people aren't a monolithic group Leon just because you might not like romantic comedies obviously there is an audience for these films. TLAM $33 million debut is very impressive given the fact the production budget was only $12 or $13 million dollars.

If people want to see a diversity in black films getting produced then they got to get an audience to support these kinds of movies.


This is bad. That means more romance films. I'm sorry but I'm tired of them. They going to make the same movies with the same characters. Kevin Hart plays this role in 35 and ticking. 33 Million is dimes and quarters compared to the rest of Hollywood. Black people need to get it together.


Very happy for Think Like a Man–the actors and crew!


I wonder if Think Like A Man will push Hollywood to provide more quality movies for black actors? It was nice to see Gabrielle Union, Taraji P Henson, Megan Good, and Regina Hall get a chance to shine. For far too long these talented actresses tend to get supporting roles.The movie is already a success. I hope next weekend the movie holds on and doesn't have a huge decline.


D'oh! No gift card for me, but happy it did perform so well after reading some early positive reviews at my other go-to sites. Still think Sparkle will be the one to really knock it out the park esp. if they decide to open it on more screens after seeing what TLAM did.


What was the marketing budget for this film? It was one of the most aggressive campaigns I've ever seen for a black film. They had shows do whole scenes dedicated to promoting the film and promotions all over Inside the NBA. Kevin Hart has been everywhere. I saw more advertising for 'Think Like A Man' than I did for 'The Lucky One'.
They've done a great job and I have a feeling that this movie will reignite the 'Love Jones', 'Best Man' and 'Love and Basketball' genre of black films.


Congrats to the producers, actors/actresses, and supporting staff of Think Like a Man!


13mil?! Wow.


The people has spoken loud and clear, these are the type of films featuring the type of actors they want to support.


"Box Office Report: 'Think Like a Man' Scores Massive $33 Mil, Races Past 'Lucky One,' 'Hunger Games" Main Story on Yahoo! – from the Hollywood Reporter – shady language from HR though "overperform"… you know I can't let it go…

Your email address will not be published. Required fields are marked *