As Sergio questioned yesterday, whether Soledad O'Brien was indeed leaving CNN, it looks like she's definitely leaving her morning program – Starting Point – for good. But her alliance with CNN isn't over completely.
Announced in a press statement this afternoon, O'Brien has formed a production company called Starfish Media Group, which will produce 3 documentaries for CNN in 2014, as the start of what will be a partnership that will see O'Brien's company produce what is being described as a series of long-form programming specials.
O'Brien in a press statement, called it an opportunity to "focus on the next stage of my career, owning my own work." The latter half of that sentence is key.
On Thursday, amid all the speculation of her exiting the network completely, O'Brien addressed that on The Wendy Williams Show this morning:
"As you know, it's been reported a lot that the morning show is going a different direction… So, we're talking about what ways I can contribute to CNN, doing the stuff that I like to do which is hard-hitting journalism…"
She went on to specific her interest in doing documentaries.
Let's not forget that CNN recently created CNN Films, which will produce and/or acquire documentaries to broadcast.
Since Jeff Zucker took over as President of CNN Worldwide in January, this is just one of a number of programming changes that have been made.
A new morning program hosted by Chris Cuomo is expected to replace O'Brien's former slot, in April.