LittleCast Launches Direct-to-Fan Video Distribution Platform: Allows Producers to Sell Videos On Facebook and Mobile Apps

LittleCast Launches Direct-to-Fan Video Distribution Platform: Allows Producers to Sell Videos On Facebook and Mobile Apps

Billed as the “first platform for direct producer
to public video sales created for social media,” Littlecast officially launched today with $2 million in seed funding from a group of technology and
entertainment investors. Of course, there are other direct-to-fan video platforms out there, but so far, none of them have integrated so closely with Facebook. Littlecast allows consumers to buy and play videos directly on Facebook and mobile apps. Indie film producers can now sell directly to fans on Facebook without directing users to a third party site.

The platform allows producers to upload their videos to LittleCast.com, setting whatever price they want. LittleCast embeds a media player in the producer’s newsfeed so their friends and followers can see a 30-second preview and make a purchase. LittleCast handles all distribution and payment, including Facebook Payments, Apple In-App-Purchase, credit cards and PayPal. The company provides analytics and engagement for producers so they can track customer engagement and revenues.

“By building a
direct paid channel into Facebook and mobile, LittleCast is distributing our
producers’ videos where consumers spend time and attention today,” said Amra
Tareen, CEO and co-founder of LittleCast.  
“Engaging the viral power of Facebook and the immediacy of mobile lets
consumers enjoy a more trusted way to discover their videos.”

Tell us: Are you intrigued? Think you’ll use LittleCast?

This Article is related to: Filmmaker Toolkit and tagged , , ,


Comments

Ryan Strandjord

You’re wrong, Dud, there is an audience out there for no-budget features and shorts. It’s all about identifying your niche audience then devising an outreach plan to reach that community. Sites like LittleCast help us indie filmmakers to make it sustainable.

dud

nobody wants to pay to see no-budget features and short films. If you really want your video or film to go viral and have it seen, this is definitely not the answer. I would pass on this idea.

Wow

This seems really impressive…may be great for no-budget features that get some buzz at festivals

Scott Fullner

This looks awesome..May be useful for releasing our next short film.

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