Vimeo Launches $500,000 Initiative That Will Support Crowdfunded Films

Vimeo Launches $500,000 Initiative That Will Support Crowdfunded Films

Unveiling a new initiative earlier today, Vimeo announced its continuing commitment to assisting indie filmmakers in distributing and exhibiting their films.

The program, called the Audience Development Fund, will provide filmmakers who have successfully raised $10,000 or more
through crowdfunding platforms like Indiegogo, Kickstarter and others, with access to tools and funds to help bring their
projects to market on Vimeo.

The details:

To
creators of distribution-ready films, Vimeo will grant free one-year PRO
accounts and access to a $500,000
Audience Development Fund to help select filmmakers market their projects.
Vimeo’s curation team will review qualifying films on leading crowdfunding
platforms, including Indiegogo, Kickstarter and Seed&Spark, and select
projects to receive PRO accounts and an advance for marketing support. Vimeo will
partner with these filmmakers to create campaigns on and off Vimeo.com to
broaden film exposure and grow audiences in exchange for an exclusive digital premiere
window for distribution on Vimeo On Demand.

Vimeo
On Demand is Vimeo’s direct distribution/pay-per-view solution that enables all Vimeo
PRO subscribers/content creators to sell their work to the service’s built-in audience of over 149 million monthly unique viewers across a wide range of connected devices, all in HD quality. You can set your own terms – price, viewing format, geographical availability, etc.

Vimeo is committed to empowering filmmakers with the world’s best platform for direct distribution,” said Vimeo General Manager of Audience Networks, Greg Clayman. “While crowdfunding has changed the game in getting films made, Vimeo is taking the next step supporting filmmakers to get their work seen and purchased on Vimeo and across the web.”

For more
information regarding Vimeo On Demand, visit https://vimeo.com/ondemand.

Qualifying filmmakers interested in
having their work considered for the Audience Development Fund can email
crowdfunding@vimeo.com for more
details.

And as always, make sure you read any and all fine print before signing your name on any agreements.

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Comments

Janthan

Reads wonderfully. Very good word smithing. Question really is how many of the films will this money be shared between and how will it be spent? In house? With preferred agencies? Is Vimeo in control or the filmmaker? Let’s face it $10k upfront and a portion of $500k could be an awful lot, or on the other hand a mere $20k for a full exclusive which is worse than Netflix revenue!!

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