Women warriors are on the rise again in American movies, and so, too, are hopes that they’ll be able to strike where it counts: in the industry’s executive suites.
Some of this faith can be traced, irrationally or exuberantly, to “The Hunger Games.”
Its second installment, “Catching Fire,” wasn’t only the highest grossing movie of 2013, it also pulled in a lot of guys, and not just, you know, women, that 52 percent of North American moviegoers who are deemed a limited demographic, a niche and a seemingly unsolvable problem. That no one would ever frame male-driven franchises like “Iron Man,” “Spider-Man” and “The Dark Knight” as niche attractions helps explain that problem.
So, yea for “Divergent,” a dumb movie that I hope makes major bank if only as a reminder of the obvious: Women can drive big and little movies, including the pricey franchises that fire up the box office and the culture.
Thanks from a member of 52% of the movie going public.