Weekend B.O. May 16-18 (Godzilla Smashes The Competition – Called This One)

Weekend B.O. May 16-18 (Godzilla Smashes The Competition - Called This One)

I’m not one
to brag, but I have to say that I called this one. Even two weeks ago, box office
analysts were predicting that Warner Bros/Legendary Pictures’ new take on Godzilla would open with around $60 million. I said to some people that
was way too low. Then last week, when the prediction went up to $70 million opening, I still thought they were low-balling it. I
predicted it would do even bigger than that, and would go on to gross well over $200 million domestically.

And I was
right…

The film made
a whopping $93 million its opening weekend, helped, no doubt, by the biggest opening day for any film so far this year, with a $38.5 million Friday, beating out Captain America:The Winter Solder’s $35.2 million opening.

Why did I
think the film would do so well? It’s because of the high anticipation by
film-goers to see it, along with the fact that Godzilla is a genuine movie
icon, with a never ending worldwide popularity among all ages, who’s been around for 60 years. Add to that, a great marketing
campaign, and excellent trailers making it look very intriguing, but never overselling the film, and you have smash hit.

Even that lousy
Roland Emmerich 1998 Sony Pictures version that everyone hates, made some $380 million worldwide (which would be $552.7 million in 2014 dollars). So this new
version, directed by the upcoming young British director Gareth Edwards (who
previously only directed the low budget and little seen film Monsters), which is vastly superior to Emmerich’s
version, is destined to be a huge box office hit.

In addition, when
you add the $43 million that
Godzilla has grossed overseas this weekend, you have all the ingredients for a
worldwide mega hit. And the film doesn’t open in Japan and Asia until late July
where, of course, it’s expected to go through the roof.

The other
major release this weekend – Disney’s
Million Dollar Arm
with Jon Hamm, which was scheduled as a sort of counter programming against Godzilla – made no
impact, with a flat $10.5 million, coming in fourth place; though the sagging popularity
of sports movies no doubt hurt the film as well. Let’s face it; not everyone likes
baseball, let alone even watches it.

Last week’s
No. 1 film, Neighbors, took a dip, but was still good for $26 million, bringing its
total to date to $91.5  million.

And as for
Belle, the film jumped from 19th to 13th place, after being expanded to 173 screens, with $960,000 this weekend, for a total of $1,797,000 million so far.

1) Godzilla WB $93,205,000 
2) Neighbors Uni. $25,991,000 Total: $91,517,000 
3) The Amazing Spider-Man 2 Sony $16,800,000 Total: $172,170,000 
4) Million Dollar Arm BV $10,511,000 
5) The Other Woman  Fox $6,300,000 Total:  $71,664,000 
6)  Heaven is for Real TriS $4,400,000 Total:  $82,249,000 
7) Rio 2 Fox $3,800,000 Total:  $118,051,000 
8) Captain America: The Winter Soldier BV $3,759,000 Total: $250,627,000 
9) Legends of Oz: Dorothy’s Return CE $1,952,000 Total: 6,559,000 
10) Moms’ Night Out TriS $1,900,000 Total: $7,327,000  
11) Divergent LG/S $1,150,000 Total: $146,775,000 
120 The Grand Budapest Hotel FoxS $1,100,000 Total: $55,537,000 
13) Belle FoxS $960,000 Total:  $1,787,000  

This Article is related to: Box Office and tagged


Comments

Neville Ross

No surprise there, really-this version of Godzilla looked better from the trailers alone, that should have ensured its success.

Great to see that a black woman can make a movie about a black woman falling in love with whomever she wants to.

Dave's Deluxe

To anyone going to see "BELLE": I saw it this weekend. Not a great flick. Essentially it's a "light-skinned black woman in a love triangle with two strapping white dudes" movie. I'm sure the chicks will dig it. Not a black man in sight, save for a few ashy-looking, way-in-the-background extras toward the end. If anything can be said that's good about the movie, it's that a black woman directed a competent, gorgeous and somewhat boring movie.

Donella

Belle was a lovely film. The audience in my theater really enjoyed it. The filmmakers managed to sneak in an interesting history lesson underneath a Jane Austen/Downton Abbey type of regency romance.

Lauren B

What about HALF OF A YELLOW SUN? Very confused about the marketing on this film. I also agree with BEEMOREE… It'd be nice to see a write-up on the success of BELLE. Considering the hurdles it had to overcome, that film is doing great. Noticed a lot of "word of mouth" referral going on in social media and it felt genuine, not fabricated.

Daryl

I think this generation puts too much emphasis on box office success or how much a music artist is selling or making. I miss the day where you never checked out a movie box office success as a fan of movie you just cared if you like the movie or not or you didn't pay attention to if an artist was going gold or platinum. That's why you have soo much souless entertainment released because it's just about the numbers and that's part of the marketing plan now, the only people that should be concerned about numbers is people that invested in the film or has some type of participation in the film that it's important to their career. I don't care how much money Godzilla made, I just want to know is the film good or do I like the music an artist is making, that's all I care about. This generation is so obsessed with numbers and bamboozled by corporate marketing stratergy that they miss out on a lot of good movie and music because they are program that if you make a boat load of money it's good or you are the best.

Beemooree

Will a write be done on belles success?

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