Amy Poehler is seemingly doing everything these days: headlining her own show (Parks and Rec returns early next year for its final 13 episodes), starring in movies (this summer’s rom-com parody They Came Together, filming The Nest with Tina Fey, voicing Joy in Pixar’s Inside Out), producing a sitcom with her brother (Welcome to Sweden), writing a book (Yes, Please will be released October 28) — and that’s just this year.
Between all these projects, Poehler has found the time to become a web personality and carry the banner for intelligent girlhood. Since 2008, Poehler, Meredith Walker, and Amy Miles have developed a web series — and later an online community — called Smart Girls at the Party. Production began on more episodes of Smart Girls at the Party in 2012 after a hiatus, and several videos by Poehler giving advice to young girls have done viral. And depending on your group of friends, you might be seeing a few (or a LOT, in my case) of Facebook posts from a page called “Amy Poehler’s Smart Girls.” The comedienne has taken over the Internet with a single winsome message for her smart-girl fans: Change the world by being yourself.
Happily, the message seems to be an easy sell, since it was announced yesterday that Smart Girls at the Party will join Legendary Entertainment’s Digital Network, which includes the sites Nerdist and Geek & Sundry. According to Deadline, that will mean more “advertising, marketing, audience development, and production infrastructure” for Smart Girls.
In a video for the site, Poehler announced, “Smart Girls is going to team up with Legendary. We are going to make great videos and shows and more of what you like. And a lot more of what you don’t know you like yet.”