She’s heading for the Sundance Film Festival to enjoy some movies –without having to write them –before starting her new gig on February 1.
“I’m excited to go back to the consumer side of writing: interviews, news and features, digging into Hollywood coverage,” she told me. “There’s a lot going on in L.A.” Here’s the internal announcement memo from The Daily Beast.
Dear Fellow Beasts:
I’m very happy to announce the start of our newest Beast, Jen Yamato – who will be reporting on all things Hollywood from Los Angeles for us.
Jen spent the last two years as a reporter and editor on the film industry beat at Deadline Hollywood, where she covered everything from the Midnight Rider tragedy to VFX to Oscar season to Comic-Con and beyond.
Prior to that she served as Executive Editor of Movieline covering Hollywood and pop culture. She started her career as an editor of Rotten Tomatoes. Her scoops have been credited in 20/20, Playbook and many others.
Jen has the proven ability to break news on the entertainment beat and she has a bright, engaging personality with a strong social media presence. She’s got the journalistic metabolism to be a Beast and it’s good to have a full-time reporter prowling the grounds of our second largest market again.
Jen joins a strong roster of new reporters who have joined us this month – including our Politics Editor Jackie Kucinich and Senior National Security Correspondent Nancy Youssef. Their presence will help kick our record traffic to new heights in 2015 – and we’re already off to a very strong start, with Beast readers up 45% compared to last January.
Jen will be at Sundance with Marlow for the next week and then officially begin February 1st. Her email will be Jen.Yamato@TheDailyBeast.com.
So please join me in welcoming Jen to Team Beast and reach our to her when you’re in LA or have LA related stories that she can help report.