Do you remember the time when the term ‘triple threat’ was reserved for those savants who’d achieved mastery over the tripartite showbiz crafts of acting, dancing and singing; the good ol’ days when cherubic Duff and drama queen Lohan branched out, seamlessly, into the wide world of music vids and pop semi-brilliance? Well, as many have probably already observed, there’re a fleet of self-made successors to last decade’s Disney starlets, and they come in all new, queer shapes and sizes. The democratic stats of Likes and Views are their measure, as their talents fuse into identifiable culture in the form of YouTube vlogging, carefully calculated social media managing, and ever-increasingly, the offshoot of musical careers.
A current luminary of this business goes by the name Troye Sivan: a handsome, 20 year old personality among the same lineage of Justin Bieber, Tyler Oakley, and countless others — self-carved, if not with a little help from the blessed tween girls of the internet. Born in South Africa and openly gay, boy Troy gained traction playing young Wolverine in “X-Men Origins: Wolverine” and building a devout online following; last year he gave his fanbase the dream pop EP “TRXYE,” and proceeded to be dubbed one of Time Magazine’s “25 Most Influential Teens of 2014.”
Now he’s at it again with an uber-sensual, powerfully–produced trailer for his “Blue Neighbourhood” trilogy — a series of music videos to promote “WILD,” his follow-up EP. The elusive minute-long clip weighs heavy on the suggestions of sex and violence, and promises a maturity unbeknownst to several virtual content creators of his ilk. An outspoken LGBT rights advocate, and somehow much more bearable than the wolfpack of peers with which he stands, Mr. Sivan just may be onto something.