Incorporating filmmaker feedback received during a year on the road with their educational program — the #stayindietour — Seed&Spark has reengineered the site from the ground up to improve the crowdfunding experience and enhance distribution opportunities for creators. Key updates include expanded distribution capabilities, a brand new responsive interface and improved “WishList” functionality.
“We launched Seed&Spark in 2012,” said CEO Emily Best, “because we believe that crowdfunding is only truly valuable when a filmmaker can leverage her campaign supporters into an audience for her movie. In such a world, filmmakers no longer have to wait to be picked. Using Seed&Spark’s brand new platform, they can are able to use crowdfunding not only to raise money, but as an augmented storytelling tool to connect with their audiences.”
The new website allows any filmmaker who gathers 500 or more followers during crowdfunding access to a huge range of distribution channels — from Seed&Spark’s own streaming platform, to cable VOD, iTunes and Hulu.
“Our redesigned wedding registry-style ‘WishList’ allows you to show exactly what you need to get your film made — whether it’s G-Tech hard drives, a Digital Bolex camera package, or extra coffee for craft services,” said Chief Product Officer Max Silverman.
Seed&Spark has added four new team members, including Mara Tasker, previously at Vice Films, as the Head of Original Content. Tasker will produce short form content to expand Seed&Spark’s educational capacity. Blessing Yen, former CCO of Yekra, has been named as the Chief Creative Officer. Ryan Black joins as the Chief Marketing Officer and filmmaker Gerry Maravilla joins as a Crowdfunding Associate.
“We are so thrilled about the capabilities of our new site,” said Best, “and about the insane talent of our new team members. We’re also extremely excited for you, our community, to give us feedback about our new features—so we can keep making Seed&Spark the best possible destination for filmmakers and audiences.”