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‘An Impossible Project’ Tracks the Group Effort to Save Polaroid Film

"It’s about being analog in a digital age."

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An Impossible Project

Logline: The more digital the world the more analog the dreams. An Impossible Project tells the story of the people who saved the last Polaroid factory in the world. A declaration of love to being analog in the digital age.

Elevator Pitch:

“An Impossible Project” tells the story of the self-professed crazy, charming, dogged and visionary Austrian, Dr. Florian Kaps — known to the world as Doc — and his crusade for everything analog, especially instant photography. Back in 2008 he was crazy enough to save the last Polaroid factory in the world, only to find out that the actual formula for Polaroid film had been lost forever. He named his project after a quote from Polaroid’s legendary Inventor Edwin Land Don’t undertake a project unless it is manifestly important and nearly impossible.” – and started from scratch.

Production Team:

Director Jens Meurer; Co-writer Franziska Kramer; two fascinating, film-savvy DoPs, Bernd Fischer and Torsten Lippstock; Alex Berner, Zenon Kristen in the editing room; Bettina Maack as Assistant Producer and many others.

ARRI, Kodak, Films Distribution, Delphi, Andec Filmtechnik are our partners.

About the Film:

Finding solutions for the filmmaking on 35mm is an extension of what the documentary itself is about: It’s about being analog in a digital age. It’s about values, about the choices we make in our lives. It is a powerful theme. People seem to be yearning for something else: something warm, emotional, individual. “Authenticity is the keyword of a generation. Things you can touch and that touch you.” That is what I want to keep alive.

Current Status: Roughly 65% of the film is financed, through development funding, equity, co-production, and grants from two Ger. cultural funds. Half of Kickstarter funded.

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