1. "Veronica Mars:" It was good news and bad news for "Veronica Mars" this weekend, with the film based on the TV show simultaneously hitting theaters and VOD. The "marshmallows," as the film's fans are called, turned out in droves to support the Kickstarter-funded film, driving the box office to a healthy $2 million from 291 theaters (265 in the U.S.). But the bad news is that fans who contributed $35 via Kickstarter to get the movie made in exchange for a "free" digital download of the film, experienced some technical snafus due to problems with Ultraviolet, the digital "locker" system and Flixter, the movie app owned by Warner Bros., the film's distributor. Read more about the fiasco here.
2. VHX to "Veronica Mars:" In response to the technical problems faced by some "Veronica Mars" backers, Jamie Wilkinson, Casey Pugh and Adam Klaff, the co-founders of VHX,
the direct-to-fan distribution platform that, among other things, works
with Kickstarter to fulfill digital download promises to backers, penned an Op-Ed.
3. Kickstarter in iTunes: Speaking of Kickstarter, the crowdfunding site now has its own section in the iTunes store. The Kickstarter Collection appears as a subsection of the Independent movie category, including the Veronica Mars movie, Kickstarter announced on its blog. In addition to full-length feature films, the Kickstarter Collection also features shorts, Web series and other projects that were funded on Kickstarter.
4. Top Indies in iTunes: Speaking of iTunes, Oscar-winning films continue to dominate the list of top 10 indies in the iTunes store. Check out the full list here.
5. James Cameron on 3D: Speaking (in a pre-recorded interview) at London's 3D Creative Summit, James Cameron urged filmmakers to "go nuts" with 3D" by incorporating into the storytelling "in ways that aren't gimmicky but are fun and seductive to the eye." Read the full interview here.