For Chuck Boller, executive director of the Hawaii International Film Festival, things got a little scary when he tried to learn more about the Honolulu International Film Festival. According to reports, Boller ended up filing a lawsuit against the owners of the Honolulu festival stating that having the same acronym, HIFF, caused confusion among media that covered one festival but referenced it by using the other fest’s name. There was also an incident where a filmmaker who won an award from the Honolulu fest mistakenly showed up at the Hawaii fest instead. In court papers, Boller also states that he was threatened over the phone by the Honolulu festival’s owner. The case has since been settled out of court. (Boller would not comment for this story).
The Honolulu International Film Festival has changed its name to the Honolulu Film Awards and since speaking to this reporter has updated its submissions page to read that it does not screen films to the public. On its Withoutabox listing, however, it still states, “the top films from each category will be screened in a traditional film festival format for the public.”
When reached for comment, Honolulu Film Awards event director Sean D. Stewart deflects most questions about the competition by saying that he’s only the “local representative.” “I pretty much come in when I do the festival, and I speak and present the awards,” he says. The 2012 event involved the presentation of 35 awards.
“I felt like I was in a room full of rubes,” says Casey Casseday, who attended the Honolulu Film Awards event to receive the Best Coming of Age award for “The Green Rush,” which he wrote and produced. “I’m sure some people need that kind of encouragement, but it’s not for me.”
All of the competitions mentioned in this story state on their websites that accepted films are not physically screened for the public.So according to McKay, the Anchorage lawyer, what these competitions are doing is perfectly legit.
“If they don’t misrepresent what they’re doing and don’t trade off the hard work of established film festivals to mislead folks, what they’re doing is legal,” he says. “I think the question is really: Do people understand what these places are doing? They haven’t always been up front about what they’re doing.”
But who is behind these competitions and festivals? They all seem to be identical in how they are presented online and to filmmakers, but there is no company name or organization that is consistently present on the sites. Was there anyone behind the curtain?
With some persistent digging, Indiewire has discovered that all of these entities have been owned at one time, or are still owned, by a group of individuals in Nevada.
For more of Indiewire’s investigation into the shadowy underbelly of the film festival world — and who may be behind it – read Part Two.
11 Comments
martha may | January 27, 2013 11:34 AM
The Universal Film & Festival Organization was founded to support and implement best business practices for film festivals throughout the world.
UFFO,is a global voluntary organization and is not-for-profit. It was created to bring together the highest quality of Film Festivals and the film making community by encouraging film festivals to become sound in best business practice. To date we have been very successful in this endeavor.
This is the real deal for "best business practices for film festivals"
The UFFO best business practices is completely voluntary, it is free and easy to implement. In addition it is a blueprint for filmmakers in deciding which film festivals to do business with
UFFO is also an open international organization and membership is open to all creative individuals, filmmakers, film schools and film festivals
G. Slaight | January 25, 2013 1:38 PM
Seriously, how naive is this writer? As if ALL film festivals aren't in it for the money. I suppose Sundance is one big charity organization right? I mean, c'mon. As a screenwriter who participated in one of the festivals mentioned in the article (and had a good time I might add), I'm insulted by the snobbery, ignorance, and elitism displayed in this hack piece. I'll submit my work whoever I damn well please, thank you. And you nor anybody else has a right to tell me my achievements or accolades I receive along the way are somehow any less "prestigious" or important because they don't happen to be from the top 5 biggest festivals in the world.
Laurie Kirby | January 21, 2013 12:55 PM
Thank you for this article. The mission of the IFFS is to promote best practices in the film festival industry. This certainly exposes the seamy side that serves no one's interest but the unscrupulous purveyors of this nonsense. The problem needs to be addressed on many levels. As in all areas of life, there are those that take advantage of an otherwise positive experience whenever possible. That sadly, is the human condition.
I would suggest the following:
1. Filmmakers need to do their due diligence when applying for festivals. Seek recommendations, referrals, testimonials, etc. from peers and other festivals.
2. Withoutabox has a responsibility to its customers and needs to find a way to rate and vet these unscrupulous festivals. Their monopoly will not survive if those who prey on innocent filmmakers are allowed to use their services continue to exploit filmmakers through the site. It is not enough to say they are just a conduit.
3. We, as an industry, need to have a forum to alert others when we know or learn about this. It is our duty to do the best we can to assist naive filmmakers and should contact authorities when we see dubious practices, be it Better Business Bureau, State Attorney Generals, Withoutabox or the media in general.
4. There are no easy answers but we owe it to our filmmakers to try and alleviate these terrible practices that cast a negative impression on our otherwise honorable industry.
Laurie Kirby, Esq., Executive Director
Chase | January 17, 2013 11:27 PM
How is this any different from the Webby Awards ? A lot of contests give certificates for free but charge for trophies. This is an investigative piece? I was expecting something earth shattering.
Chase | January 17, 2013 11:25 PM
How is this any different from the Webby Awards ? A lot of contests give certificates for free but charge for trophies. This is an investigative piece? I was expecting something earth shattering.
Chase | January 17, 2013 11:25 PM
How is this any different from the Webby Awards ? A lot of contests give certificates for free but charge for trophies. This is an investigative piece? I was expecting something earth shattering.
Janeatte Walker | January 17, 2013 10:57 PM
What kind of hit piece is this? My husband won an award (well deserved I might add) for his short film at the California Film Awards in 2011 and we attended the event. It was a lovely event and we quite enjoyed ourselves. My husband worked for over 3 years making that film and the recognition he received was well deserved and certainly appreciated by us. That's my 2 cents at least.
Roger Cohn | January 17, 2013 10:47 PM
In other news, film festivals are a business. Shocker! How are these any different than any awards event? You forgot to mention that true independent films have absolutely no shot at getting into Sundance. Sorry, not everyone's gonna win an Oscar. So what if there are lower tier awards events. And...? If we don't like it, we don't have to submit.
Steve Aufrecht | January 17, 2013 2:06 AM
Thanks for this piece and the link. Film makers work too hard to waste their money on phantom festivals. And The head of the Anchorage International Film Festival is Tony, not Tom, Sheppard. I posted a three part post - after the threatening attorney letter -
1. What's a Scam?
2. What's a Film Festival?
3. A comparison of the authenticity of the Anchorage International Film Festival and the Alaska International Film Festival.
You can find find all three at
http://whatdoino-steve.blogspot.com/2010/07/whats-scam.html
kmf | January 16, 2013 3:05 PM
thanks for doing this...about time....