Loser: "Upside Down"
Things weren't always looking up for the oddly high amount of 2013 releases with "up" in their title. Juan Diego Solanas's "Upside Down" -- a romantic science fiction film starring Kristen Dunst and Jim Sturgess that has been out in some parts of the world since last summer -- crashed and burned pretty quickly. Released Stateside by Millennium Entertainment, the film -- budgeted at a reported $50 million -- grossed just $28,722 from 11 screens in its first weekend and has so far totaled $90,916. Its unlikely to manage much more beyond that.
Heading into the second quarter, there's significant promise care of Focus Features' "The Place Beyond The Pines"
and IFC Films' "Room 237," which each managed very impressive debuts in the final days of March.
former was definitely the MVP of Easter weekend (though it was also
definitely the most marketable thanks to stars Ryan Gosling and Bradley
Cooper). Derek Cianfrance's follow-up to "Blue Valentine," "Pines"
soared to a huge $270,184 gross on just 4 screens, averaging $67,536.
That's the year's second best per-theater-average (after "Spring
Breakers") and among the 50 best of all time. It also managed to far
exceed the $48,432 that "Blue Valentine" (which also starred Gosling)
averaged from 4 screens back in 2010. All hopeful things for the
expansion of "Pines" beyond New York and Los Angeles (where its biggest
haul by far was at LA's Acrlight).
Rodney Ascher's documentary "Room 237," meanwhile, also is off to a good start. A subjective documentary that explores the numerous theories about the hidden meanings within Stanley Kubrick's film "The Shining," IFC Films saw "Room" gross $36,000 from 2 theaters in New York, averaging $18,000. What's more, the film's day-and-date release on VOD saw it take the #1 spot on both the Independent and Horror charts on iTunes all weekend.Both "Pines" and "Room" will expand the coming weeks and Indiewire will keep you updated in both regards with our weekend box office reports. Hopefully it's more good news than bad...