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January 21, 2009 11:02 AM | by Brian Brooks
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BRITDOC and Sundance to Take "Good Pitch" to Three Fests

The Channel 4 BRITDOC Foundation and the Sundance Institute Documentary Film Program (DFP) are partnering on taking "the Good Pitch" on the road to to Hot Docs Festival in Toronto, SILVERDOCS: AFI/Discovery Channel Documentary Festival in Washington D.C. and IFP's Independent Film Week in New York City.

The pitching forum, first held at the BRITDOC Film Festival last summer, gives filmmakers an opportunity to pitch social-issue doc projects with associated campaign strategies to NGOs, charities, foundations, campaigners, advertising agencies, brands and media. The eight projects selected included Resist, authored by film star Gael Garcia Bernal, who took part in the live pitching process.

We're only just beginning to see how powerful films can be as a vehicle for change," commente Jess Search, CEO of the Channel 4 BRITDOC Foundation. "The Sundance Institute DFP are leaders in this area and we are excited to be working with them to bring the Good Pitch to a much wider audience."

[The trailer can be viewed on the BRITDOC site.]

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