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by Erin Whitney
January 30, 2013 1:54 PM
2 Comments
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Check it Out! Danny Boyle's Trippy New 'Trance' Poster

Fox Searchlight "Trance"

The latest poster for Danny Boyle's "Trance" has been released and it looks like the dizzying, disorienting mind trip the trailer promises.

The memory-loss, art heist thriller, which will have a limited U.S. release on April 5th, follows an auction house assistant (James McAvoy) who suffers from amnesia shortly after stealing a Goya painting for Vincent Cassel's team of thieves. Forced to undergo hypnosis by hypnotist Rosario Dawson and a pissed Cassel in order to remember where he hid the painting, the layers of illusion and reality begin to blur.

The film's previous U.S. posters took a more simplistic approach, with hypnotic spirals swirling and large text etched across each actor's face, too closely resembling "The Social Network" poster, which was a rip of "The Man Who Fell To Earth" poster anyway. Yet the latest addition to the film's visual marketing is a bit more exciting, looking like an artsy translation of the frenetic mind fuck the trailer evokes. We prefer the creative 80s CGI-meets-broken, discolored VHS tape look for a thriller that is about, well, art.

Check out the latest poster below:

"Trance"

2 Comments

  • Cris | January 30, 2013 4:40 PMReply

    The poster is amazing! It's hard to see creative, interesting posters these days. Bravo.
    And...excited for Trance? You bet! James McAvoy - brilliant actor + Danny Boyle - brilliant director = utter awesomeness.

  • Film Fan | January 30, 2013 2:58 PMReply

    You asked is anyone excited for this? YES! Been waiting for this one. The "dizzing" trailer is matched by this exciting new poster.