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Did Netflix Really Put Blockbuster Out of Business? This Infographic Tells the Story

Photo of Paula Bernstein By Paula Bernstein | Indiewire February 4, 2014 at 3:25PM

It's easy to blame Netflix for Blockbuster's woes, but the truth is that Blockbuster was having problems even before Netflix entered the picture, as the infographic, provided by the bean counters at

It's easy to blame Netflix for Blockbuster's bankruptcy. The truth is Blockbuster had problems -- big ones -- long before Netflix entered the picture. And who better to tell us than the bean counters? prepped an infographic that illustrates many of the high/lowlights, including the time Blockbuster missed its chance to purchase Netflix for $50 million back in 2000. After passing (!), Blockbuster signed a 20-year deal to deliver on-demand movies with Enron (!!) Broadband Services, which filed for bankruptcy the following year. 

Meanwhile, as Netflix leadership anticipated the next trend in home viewing and pushed its streaming platform, Blockbuster pushed candy at its stores. So while it's easy for Blockbuster to blame Netflix for its demise, the truth is much more complicated. As the infographic's authors put it, "it looks better to lose a war than to lose from sheer incompetence." We've got to agree with them there.

Check out their infographic below and see when things started to go wrong for Blockbuster -- regardless of Netflix's fortunes.

Netflix vs. Blockbuster

This article is related to: Blockbuster, Netflix (Streaming Platform), Tech, Home Video

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