Holly Herrick, Michael Tully and Eugene Hernandez
GMD Studios Holly Herrick, Michael Tully and Eugene Hernandez

Holly Herrick, formerly the Programming Deputy Director at the Hamptons Film Festival, has accepted the position of Associate Artistic Director at the Austin Film Society.

Herrick will follow in the footsteps of Bryan Poyser ("Lovers of Hate"), who left the organization in March to pursue filmmaking fulltime. 

"For years, I have followed the work of AFS with great admiration for its dedication to the art of cinema and its smartly conceived programs that service the needs of working artists," Herrick said in a statement. "It’s a dream come true for me to work in the service of an organization with a rich history serving filmmakers and promoting film appreciation."

Herrick will be moving to Austin and starts her new position June 15.