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H'Wood Reporter: "War Is Over" billboards promote Lennon film

Indiewire By Indiewire | Indiewire August 2, 2006 at 9:19AM

In an effort to tap into anti-war sentiment, billboards will appear in New York and Los Angeles this month declaring "War Is Over! If You Want It." The statement is not so much political as commercial: independent film distributor Lionsgate is using them to promote its documentary "The U.S. vs. John Lennon," set to open September 15 in both cities. The billboards are a reproduction of those created and posted by Lennon and wife Yoko Ono in 11 cities in 1969 as a protest against the Vietnam War. Nicole Sperling reports.
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In an effort to tap into anti-war sentiment, billboards will appear in New York and Los Angeles this month declaring "War Is Over! If You Want It." The statement is not so much political as commercial: independent film distributor Lionsgate is using them to promote its documentary "The U.S. vs. John Lennon," set to open September 15 in both cities. The billboards are a reproduction of those created and posted by Lennon and wife Yoko Ono in 11 cities in 1969 as a protest against the Vietnam War. Nicole Sperling reports.