Web-based indie distributor and retailer IndiePix has entered the VOD market with IndiePix Unlimited, a subscription-based VOD store with 200 films on offer. That number is expected to grow to 500 by early summer, according to the site.
IndiePix Unlimited launches April 19 at 9am EDT, with a going rate of $7.95 a month.
Find the full press release below:
IndiePix Announces IndiePix Unlimited: the Independent Film Subscription Streaming Site
Site opens for sign-ups April 19 with nearly 200 titles, growing to 500 by the end of the launch period.
Los Angeles Times is the presenting Sponsor. Joining them as an Affiliate Launch Sponsor, is Filmmaker Magazine, and 13 other indie film sites and blogs
April 18, 2011 New York, NY -- IndiePix today announced the launch of IndiePix Unlimited, an internet based, subscription, video-on-demand store offering the widest specialist subscription streaming platform for independent films. For a small ongoing subscription fee IndiePix Unlimited customers can choose and instantly view over 200 independent films - growing to 500 titles by early summer. The site will feature premiers for recent Venice, Cannes, Tribeca, and Sundance award winning films and filmmakers - titles that are not available on any other streaming subscription site. It will open for consumer signups and film choices on April 19, 2011 at 9am EDT
The Los Angeles Times is the presenting sponsor of IndiePix Unlimited. The IndiePix Unlimited site (at www.indiepixunlimited.com) will provide a platform for independent filmmakers and indie studios alike. Other leading industry sponsors include Filmmaker Magazine, Filmsnobbery, and 13 of the industry’s leading independent film sites and blogs.
Bob Alexander, President of IndiePix, said: "We are very pleased with the response to this initiative from the independent film community. I want to single out our presenting sponsor, the Los Angeles Times, which has made a significant commitment to independent film through their ongoing editorial coverage, sponsorship of the Los Angeles Film Festival and other key events and activities in Southern California and across the US."
"Launch Partners include Filmmaker Magazine, who is making an important early contribution to the launch of this project. Also joining us as a Launch Partner," Alexander notes, "is the prominent independent film website, FilmSnobbery, with whom we look forward to continuing collaborations as this project moves ahead." IndiePix is joined by 13 other blog and independent film web sites in the launch of IndiePix Unlimited.
"As a third party store," Alexander explained, "our shelves are open to individual filmmakers, especially those seeking an alternative for their 'do-it-yourself' distribution projects. We are also pleased to be working with prominent digital film rights aggregators and with other independent film labels directly." Digital rights aggregators have played an important role in the growth of the independent film digital distribution market by assembling large numbers of highly sought after films for digital stores like IndiePix Unlimited. "In addition," Alexander said, "we are in discussions with other independent film studios and producers that hold digital rights about joining us."
There are a literally thousands of independent films produced each year and many hundreds of them have significant production credits, festival awards, and audiences. It is not the case that any existing digital store has a commanding share of independent films. "In fact," said Alexander, "several of the larger and more established stores have turned away from independent film in recent months as they expand their stores into episodic television programming formats."
"The quality and breadth of our content will be second to none," Alexander claims, "as rights holders -- individual and corporate, domestic and international -- discover the value to them of our platform."
Announcements of participating independent film distributors and independent film content aggregators will be made over the launch period for Indiepix Unlimited. That launch period extends out over the next 10 weeks and closes with the Los Angeles Film Festival on June 30, 2011. "The opening of this site is an evolving project that will take full shape over the next few weeks," Alexander said.