Katrina Love, Rachel Cadden, and Zach Beebee have joined Overture Films. Katrina Love is serving as VP of Creative Advertising at the new company, joining Overture from New Line Cinema, while Rachel Cadden in on board as VP of Marketing, joining from Sony Pictures Television International. Zach Beebee has been hired as Director of Exhibitor Relations, also joining from New Line, he also previously worked at Allied Advertising.