By Nigel M Smith | Indiewire April 29, 2011 at 8:14AM
The 10th Tribeca Film Festival rocked Manhattan this week, keeping iPOP busy.
Among the events iPOP covered: Stars, including Will Ferrell and Eva Mendes, stopped by the Apple Store in SoHO for Apple and indieWIRE's Meet the Tribeca Filmmaker series. Tribeca directors gathered for brunch at the City Hall Restaurant. "Last Night" and "The Carrier" premiered to packed houses. Ethan Hawke and Frank Whaley took to the field at the first annual NYFEST. And Tribeca hosted a drive-in screening of the music documentary "When the Drum is Beating."
Below find pictures taken this week during the 10th Tribeca Film Festival. Be sure to check out what else iPOP got up this week by clicking here.