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iW NEWS | Weinsteins Launch Third Rail Releasing for Edgier, Maverick Titles

By Indiewire | Indiewire February 8, 2008 at 8:48AM

The Weinstein Company is launching a new distribution label, dubbed Third Rail Releasing. While not a genre label, the banner will release edgier fare by maverick filmmakers, debuting with the upcoming release of George A Romero's "Diary of the Dead." Output is expected to hit 6 - 10 films per year. The banner is being formed in conjunction with TWC home video arm partner, Genius Products, and is the first in a series of moves by the company -- in the wake of the recent hiring of new COO Lee Solomon -- aimed at developing new opportunities for TWC's units. [Eugene Hernandez]
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The Weinstein Company is launching a new distribution label, dubbed Third Rail Releasing. While not a genre label, the banner will release edgier fare by maverick filmmakers, debuting with the upcoming release of George A Romero's "Diary of the Dead." Output is expected to hit 6 - 10 films per year. The banner is being formed in conjunction with TWC home video arm partner, Genius Products, and is the first in a series of moves by the company -- in the wake of the recent hiring of new COO Lee Solomon -- aimed at developing new opportunities for TWC's units. [Eugene Hernandez]






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