The Roxie Theater.
San Fransisco's Roxie Theater, the oldest continuously running cinema in the United States and the second oldest theater in the world, has launched a Kickstarter campaign with the hope of raising $60,000 by Dec. 12. Any contributions made in the name of the Roxie Theater will support the final phase of its transition into a sustainable 501c3 non-profit organization and help to keep the unique venue a bastion of independent filmmaking.
Each week, in order to rally further donations and enthusiasm, the Roxie Theater campaign will feature shorts by filmmakers who have been affected positively by the Roxie's support, such as John Waters, Barry Jenkins, Lynn Hershman Leeson, Valerie Soe, Jane Reed, Zachary Booth, Everything is Terrible, Scarlett Shepard, Mike Ott and Michael Tully. Though differing in approach, the shorts represent each filmmaker and his or her relationship to the theater (Valerie Soe's nostalgic clip highlights her first Hong Kong movie at the Roxie in 1986; John Waters simply proclaims, "If you don't give [the Roxie] money, you're an asshole.").
Opened in 1909 in San Fransisco's Mission District, the Roxie has earned a reputation for encouraging experimentalist filmmakers and providing audiences with challenging films -- despite its limited revenue.
Check out the official Kickstarter page here.