The recent success of Latino films in Hollywood has made it harder for the city-sponsored and corporate-funded L.A. Latino International Film Festival to keep its slate filled with Latino productions from both the U.S. and Mexico, Agustin Gurza reports. Marlene Dermer, founder and executive director of the festival, told Gurza: "It has gotten more difficult because whereas before nobody paid any attention, now filmmakers realize there's money to be made."