Technicolor Takes up Residence in New Lower Manhattan Home
by Brian Brooks
Members of New York's film production community gathered outside of the building that formerly housed the Shooting Gallery's Gun For Hire last Thursday evening for a ribbon cutting ceremony officially opening Technicolor's new state-of-the-art post-production facility at 110 Leroy Street in Greenwich Village. The new site, dubbed the Leroy Street Media Arts Center, will also become the new home of Technicolor's New York film laboratory, which is currently in midtown Manhattan and is part of Technicolor parent company Thomson's overall push in North America. Its recent acquisitions include Pacifica Media Affiliates, VidFilm, Still in Motion and others.
Charles Dehelly, CEO of Thomson, Lanny Raimondo, SEVP of Thomson Digital Media Solutions and Katherine Oliver from the New York City Mayor's film commission cut the ceremonial "film ribbon" followed by a wine and champagne reception inside the new facility.
"We are dedicated to providing the film, broadcast, cable and commercial advertising production communities with the best technical tools and artistic expertise in the most advanced facility available in New York," commented Raimando in a release. "Combined, the facility will be the most complete post-production destination in New York City, aimed at the heart of the film and commercial ad communities."
The facility accommodates two floors of the building on Leroy Street, including a screening theater on the first floor and nine post-production suites on the second floor. Current technology including Thomson Grass Valley's Spirit DataCine and multiple Shadow HD Telecines, along with da Vinci 2K Plus color correction systems and New York's first virtual telecine system are part of the features offered. Technicolor Entertainment Services operates in six cities and employs 3,200 people worldwide.