As if Seth Rogen and Evan Goldberg's directorial debut featuring Rogen, James Franco and Michael Cera poking fun at their own celebrity wasn't meta enough, the funny crew behind the comedy has taken it to a whole other level with a hilarious bit of cross-promotion that transplants the main cast to the set of MTV's "The Real World."
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While "This Is the End" largely transpires within Franco's cavernous Hollywood home, "The Real World" parody confines the boys to Portland, where the current season of the show is set.
Watch sh*t get real below. "This Is the End" is currently in theaters.
And here's a photo taken at the film's NY premiere on Monday.