In Variety, Ian Mohr looks at the upcoming SXSW Film Festival, distinguishing it from other U.S. film fests. SXSW fest producer Matt Dentler tells Mohr, "Sundance, bar none, has the best programming of any festival in America. But it is hard to navigate. We have a degree of programming and organization where we want to include the filmmaker, the film industry and the film fan. That's the family tree we want to keep growing without an elitist vibe." Meanwhile, also in Variety, Peter DeBruge offers insights into the integration of the music, film and interactive sections of the upcoming SXSW. And Dentler explains, in a separate interview, "Today, with the way the music and the film businesses operate, they're all intertwined so much that it only makes South by Southwest more vital each year."