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Innovation

  • Hope for Film
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  • Hope for Film
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    The "No Endorsement" Mark - A Simple Solution For A Complex Problem

    "if there’s one thing the file-sharing wars have taught us, it’s that there’s more profit in figuring out how to let honest people do the right thing than there is in chasing down cheapskates who don’t want to pay up – especially when the anti-cheapskate measures make life miserable for the honest c...

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    The Next Step Towards Your Personalized Pleasure Planet

    Suggestion engines tell you what might appeal to you: i.e. you loved "REPULSION" and "CACHE", so you will also like "MARTHA MARCEY MAY MARLENE". But if you are at all like me, you've already found enough movies to get you well past your life expectancy rate. It's now more you crave, but less!

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    The Next Wave Of Media Companies

    I don't like to say I am a "content creator", because I think it reduces the quality of what I do. I prefer to say I am a "storyteller", even though I think that sounds a bit smarmy too, and really just covers one aspect of -- along with the ultimate result thereof -- my endeavors. "Film producer"...

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    Guest Post: Hal Siegel "My Film Has a Virus? WTF?”

    How do you make your film go viral? That may be one of the questions that filmmakers ask most these days. And today we have the answer for you... sort of.

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    Guest Post by Jeffrey Schwarz: "Event-izing By The Master or How To Put Butts In The Seats"

    Sometimes it seems filmmakers forget they are in SHOW business. It is never enough to simply make a film or screen a film, and then hope that they will come. You need to create an event about your work and screen it in a context that makes people want to participate.

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    Guest Post: Felicia Ptolemy "Tool Review: Transcendent Man on The Dynamo Player"

    A while back we had Dynamo Player's founder Rob Millis introduce us to this useful tool for DIY Distribution. But how do the filmmakers using it, feel about the Dynamo Player? Today, Felicia Ptolemy, one of the producers behind one very successful film, Transcendent Man, shares their thoughts on t...

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    Guest Post by Jon Fougner: Cinema Profitability

    Jon Reiss wrote to me and suggested this post (which he originally ran on his blog) on how move theaters could experiment more with online and social tools -- and build audiences in the process. There's too much here for anyone interested in the film biz to ever ignore.

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    Guest Post: Hal Siegel "Virality And The Potential Of Social Films”

    It is only through our communal efforts, and subsequent sharing of our processes, successes, and failures, that we will find a way for our creative work to find & build audiences, transform them into communities, and as a result build a new creative middle class that will able to support themselves ...

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    I Am Inspired By Alrick Brown's KINYARWANDA

    Tuesday night next week, we will be screening Alrick Brown's KINYARWANDA as part of our This is that Goldcrest NYC screening series.

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