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  • Indiewire
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    Kevin Smith's 'Tusk' Turns to Pot for Marketing Buzz

    No need to smoke up to appreciate Kevin Smith's latest film, but distributor A24 is creating buzz with its highly original marketing campaign.

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    MORE: Marketing, Tusk, A24, A24
  • Thompson on Hollywood
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    Every Hitchcock Cameo (IN ONE VIDEO)

    Alfred Hitchcock was the most famous director who ever lived, perhaps because he had an instinct for self-promotion. He created a wry comedic persona --the director who winks at the audience as he sets out the scare the bejeezus out of them.

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    Distribution Maestro Jeff Blake Exits Sony After 22 Years: Dynamo and Class Act

    The news that Jeff Blake is departing his position as Chairman of Sony Pictures and Vice-Chairman of Worldwide Marketing and Distribution for the company leaves the industry, at least until his future plans as announced, without one its most revered and honorable executives.

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    Lena Dunham's "Not That Kind of Tour" Attracts Big Talent

    Fasten your seat belts. Lena Dunham’s first book is just two-and-a-half months away. Before and after the release of her essay collection, “Not That Kind of Girl: A Young Woman Tells You What She's ‘Learned,’” the writer-director-actress will take a cross-country promo tour. But she's making it more...

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    Here Are the Best Indie Posters of 2014...So Far

    2014 has been a strong year for independent movies, and the only thing as memorable as the films themselves has been their effective posters. As we head into the second half of the year, we look back to the best indie posters of 2014 so far.

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  • Thompson on Hollywood
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    WATCH: Lauren Greenfield's Brilliant 'Like a Girl' Always Spot (VIDEO)

    The issue of how society views women and girls is front and center these days. And many folks are stepping up the consciousness-raising that so clearly needs to happen. Geena Davis is on the case. So is Women and Hollywood. And so is documentary filmmaker Lauren Greenfield ("The Queen of Versailles"...

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    As 'Fifty Shades of Grey' Heads Toward Release, Universal Is Calling Shots (FIRST LOOK)

    As the movie version of the bestselling erotic novel "50 Shades of Grey" heads for release on February 13, 2015, the Focus Features marketing is starting to roll out. The sexy Interview cover and less provocative headshot of Jamie Dornan, the Northern Irish actor ("Once Upon a Time") finally cast as...

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  • Thompson on Hollywood
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    Alamo Drafthouse Adds Branding Officer

    When you have a brand to sell, then sell the hell out of it. CEO Tim League is adding a Chief Brand Officer to his burgeoning Alamo Drafthouse exhibition and distribution enterprise. Branding veteran Christian Parkes is joining the Alamo Drafthouse Cinema staff effective June 16th. He will oversee t...

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  • Thompson on Hollywood
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    Laura Kim Takes Marketing Reins at Participant Media

    It makes sense for Laura Kim to take over the marketing reins at Participant Media. The marketing veteran loves documentaries and independent film--has a passion for them in fact.

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    'Hank and Asha': How Two Newlyweds Shot a Long-Distance Romance on Their Honeymoon

    "We premiered at Slamdance last year and won an award there, and have been on the festival circuit for a year at 25 to 30 festivals, where we won a bunch of awards."

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