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Live 8 Coverage ‘Do-Over’

Live 8 Coverage 'Do-Over'

Variety reports today that MTV and VH1 will do their best to appease disappointed viewers of last weekend’s Live 8 concerts. With scattered footage and more commentary from the likes of Sway and John Norris than actual performances, the coverage left many feeling burned. Personally, I cried foul the loudest when the cameras decided to cut away from The Who right before the rousing finale of “Won’t Get Fooled Again.”

The re-airing of complete performances will happen tomorrow, July 9, from 10 a.m. to 3 p.m. on VH1 and 3 p.m. to 8 p.m. on MTV. The lineup will be pretty similar for both networks, though some differences (Sting and Dave Matthews Band on VH1, Green Day and The Killers on MTV) will exist.

Here’s an excerpt from the Variety piece:

“At MTV and VH1, we’re in a constant and candid dialogue with our audience,” said MTV Networks Music Group prexy Van Toffler. “In the wake of our coverage last Saturday, our viewers have resoundingly told us online they want to see full performances from their favorite artists. As a result of viewer demand and thanks to the Live 8 organizers and performers, MTV and VH1 will air 10 consecutive hours from one of the most important musical events of our time.”


U.S. viewers could be forgiven for not knowing concerts were being staged in more than a half-dozen countries. MTV’s coverage focused almost exclusively on Philadelphia

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