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The Lap of Luxury

The Lap of Luxury

From today’s NY Times, an article about the new wave of luxury theatres cropping up everywhere except, seemingly, NYC. Having ordered, been served, and eaten a burrito all to the distraction of my neighbors at a theatre in the South that will remain nameless I think its safe to say that fully combining the viewing and eating the experience doesn’t really work to anyone’s benefit except the truly hungry. However, some of the “innovations” described in this article actually work to (gasp) enhance the theatrical experience rather than cheapen it. It’s easy to blame slumping box office on crappy films, but I haven’t seen exhibitors stepping to the plate with promises to update decaying infrastructure or offer better wages to attract more helpful staff (I was long a member of the underpaid and unhelpful). We’ve got plenty of movie theatres in malls, and bringing the malls into the movie theatres isn’t going to do anything to make folks want to leave their houses.

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