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MTV at 25

MTV at 25

Happy Birthday, MTV. You’ve just turned 25. A NY Daily News story reminds us that for MTV, whose target demographic is in Junior High, turning 25 is a decidedly unchill development.

Some of us remember when MTV played videos. Back before Real World or Road Rules or Real World/Road Rules Challenge. Back when “cribs” was called “Lifestyles of the Rich and Famous.” Back in the day, before any ride on the planet had designs on someday becoming pimped.

SIRIUS satellite radio–channel 8 is for the BIG 80’s–will be honoring this occasion with a special broadcast: “Join our the Original MTV VJ lineup – Mark Goodman, Nina Blackwood, Alan Hunter and Martha Quinn – as they remember the special moments and music that changed the face of pop culture during the decade of big hair. Rebroadcast: Tues., Aug. 1st @ 4 pm & 9 pm ET; Weds., Aug. 2nd @ 3 am ET.”

I love this channel! Typical sets include Duran Duran, Rockwell, Men at Work, Eurythmics and Pat Benetar. They occasionally step into some Bon Jovi or some Quiet Riot. But that’s why there are 140 other channels.

Oh yeah….and no commercials. How anyone can stomach terrestrial radio is beyond me.

So as not to be all non sequitur, here’s how this all becomes a relevant to indie film:

Shout out to MTV original VJ Alan Hunter!

In addition to his daily stint on Sirius, spends his days running Hunter Films, an independent film production company he co-founded with his brother. They run a multi-use production and recording facility called Workplay, and he is one of the original co-founders of the Sidewalk Moving Picture Festival , a very cool festival in Birmingham, Alabama–one of only 10 fests honored by TIME as a “Festival For the Rest of Us.”

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