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SF360: Current TV and the audience as auteur

SF360: Current TV and the audience as auteur

“I’m Dead Broke,” “I Have Embarrassing Parents,” “I’ve Got Baby Mama Drama”: If you recognize any of these titles from MTV‘s hit show “True Life,” you are probably between the ages of 18 and 34. You have warm fuzzy memories of the day Jessica from English class ran out the door in tears and painted “We all love/miss you Kurt” on the lockers. You remember the East Coast/West Coast rap feud and witnessed the first episode of “The Real World.” And by now, you may be over the network that raised you. Know that Al Gore has you in the crosshairs. Gore’s fledgling San Francisco-based cable and satellite TV channel, Current TV, is creating cutting-edge content democratically, with a third of the channel’s programming schedule created by viewers and, according to producers, that share is growing. Justin Juul reports in SF360.

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