Box office tracking site after box office tracking site shows basically two types of box-office: world and domestic. Many show various individual countries’ box office that make up “the world” (Boxofficemojo and Variety, for example) and many call the domestic box-office simply the “U.S. box office.” But what many know and some don’t.. the domestic box-office also includes Canada. And because we get sneakily included in these receipts, its rare – even, to a degree, in our own country – to see the actual CANADIAN box office numbers posted anywhere.
There are sources (tribute.ca and Playback both post them), and figured I’d start including them on my blog every once in a while. I’ll try and spare discussing the near complete non-existence of actual Canadian films on the charts, as this is already oft-discussed and would get repetitive (though Young People Fucking debuted rather impressively this week, and The Stone Angel just dropped off after a good run, both major feats for English language Canadian films), and use the posting as an opportunity to do something a little more fun and little less depressing: Looking at what American films did better or worse in Canadian, relatively.
I’ve always been really curious about the tiny differentiations in cultural product interest between the U.S. and Canada. The U.S. population is 304.3 million, the Canadian population is 33.2 million. Yes, much smaller. We know. But its still 9.83% of the “domestic box office” population, which is pretty significant. Its pretty simple too: $10 million Canadian box office is like $100 million US box office.
Interesting statistics from this week’s chart? Canadians didn’t go so hard for the openers. The Incredible Hulk (5.54%) and The Happening (6.03%) placed well under our percentage. In fact, the big Canadian moneymakers, percentage wise, were Sex and the City (10.7%) and Indiana Jones (10.2%). It appears overall that Canadians do not, per capita, spend as much money at the movies (though ticket prices and dollar exchange fluctuation may play roles in this) as most of the films placed under the 9.8%. One film that did REALLY well in Canada (though its no longer on the chart)? Harold and Kumar, which has grossed just under $9 million in Canada, roughly 24% of its $37 million “domestic” gross. The film it opened against – Baby Mama – seems to have not gone over so well with Canadians. Its $2.98 million Canadian haul is just 5% of its overall gross. Pot over pregnancy, and New York City socialites over the Hulk… Oh, Canada.
Top 20 Movies in Canada – Weekend of June 13, 2008
1 – The Incredible Hulk Universal $3.07M $3.07M 1
2 1 Kung Fu Panda Paramount $2.73M $7.64M 2
3 – The Happening 20th Century Fox $1.84M $1.84M 1
4 3 Indiana Jones and the Kingdom of the Crystal Skull Paramount $1.49M $22.90M 4
5 2 You Don’t Mess With the Zohan Columbia $1.45M $5.74M 2
6 4 Sex and the City Alliance $1.05M $12.33M 3
7 6 Iron Man Paramount $399,938 $24.74M 7
8 7 The Chronicles of Narnia: Prince Caspian Walt Disney $306,151 $11.24M 5
9 5 The Strangers Alliance $290,752 $2.88M 3
10 8 What Happens in Vegas 20th Century Fox $137,840 $7.35M 6
11 – Young People Fucking Seville $103,544 $103,544 1
12 12 Forgetting Sarah Marshall Universal $52,141 $6.08M 9
13 16 Baby Mama Universal $37,948 $2.98M 8
14 10 Made of Honor Columbia $29,832 $4.39M 7
15 9 Sarkar Raj Eros $21,667 $110,955 2
16 18 U2 3D National Geographic $21,593 $942,613 20
17 13 21 Columbia $19,206 $9.31M 11
18 15 The Visitor Alliance $16,351 $433,318 8
19 – When Did You Last See Your Father? Mongrel Media $15,389 $15,389 1
20 17 99 F Seville $12,864 $55,769 2