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Variety: Wang’s ‘Princess’ a hit on YouTube

Variety: Wang's 'Princess' a hit on YouTube

Anne Thompson files a story for Variety about the opening weekend numbers for our release of Wayne Wang’s The Princess of Nebraska. By Sunday night, we were at 160,000 views. Not a bad start for a six-week engagement. From the article:

The tally is “significant,” said YouTube Screening Room manager Sara Pollack, given that the film is geo-blocked in every region outside the U.S. and more than half of YouTube’s traffic is international.

Free-streaming a new feature film from a name filmmaker is a first. Michael Moore streamed his doc “Slacker Uprising” for free on various approved sites that were also selling the DVD, and many young filmmakers share their wares online on sites like Jaman and Hulu, but movies such as Richard Linklater’s “Slackers,” which free-streamed on Hulu, are classic titles already available on DVD.

Cinetic already supplies YouTube with content in return for a share of ad revenues based on traffic. (Revenues on “Princess Nebraska” will be shared with Magnolia.) Cinetic Rights Management exec Matt Dentler said the company plans additional pay-per-download and free-streaming deals going forward, including bigger scaled releases.

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