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Mail.com Buys Deadline Hollywood Daily

Mail.com Buys Deadline Hollywood Daily

Back in February, Nikki Finke told me she was entertaining offers for her blog. Well, she scored a buyer, MovieLine.com owner Mail.com Media. MMC will now distribute Deadline Hollywood Daily. Finke will continue to write her weekly column for Village Voice Media, which lends her print credibility.

The question is, will the delicate alchemy that works well for her now at the LA Weekly: freedom, autonomy, no regular deadlines to meet (when Finke gets tired of blogging constantly, she stops for a while) change DHD for the worse? Finke insists in her
early Tuesday morning announcement that she will continue to be free to be her sweet self. But someone now owns her–and paid low seven-figures for her, estimates PaidContent. (UPDATE: Sharon Waxman interviews Finke and credulously reports a $14 million sale.) Finke now has a boss. That has not always worked for her in the past. We’ll see.

UPDATE: Finke’s planning to become a manager too, by hiring a NYC blogger. I’ve always seen Finke as a great solo act.

UPDATE: Spoutblog wraps up the coverage. Here’s the WSJ and the NYT. And the LAT and Gawker doubt the crazy numbers being bandied about. Remember–it’s in Waxman’s interest to make it look like entertainment media properties are worth a huge amount.

originally posted on Variety.com

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