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All of a Sudden, There’s a Ton of Reasons To Go To a Movie Theatre

All of a Sudden, There's a Ton of Reasons To Go To a Movie Theatre

Save maybe eight or nine films (almost all of which are indies), 2010 has been a really shit year for movies. Summer 2010 has so far been the year’s low point, with essentially every single studio release stinking up Rotten Tomatoes and sadly, the specialty films not faring too much better either (“A-snore-a,” anyone?). But the tides be a turning! From last weekend’s fantastic new additions “Joan Rivers: A Piece of Work” and “Winter’s Bone,” to four new films coming out tomorrow (three of which – “I Am Love,” “Cyrus” and “The Killer Inside Me,” which essentially have absolutely nothing in common with one another except that they all played in Sundance – I’ve seen and recommend to varying degrees and in that order, and a fourth – “Toy Story 3” – that I’m beyond excited to check out and would be remarkably shocked if I didn’t fall in love with). So let’s all send a nice little message to exhibitors that are having a rough go at things so far this season: Make ’em good, and we’ll give you our money.

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