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SXSW Launches SXsports, a New Sports Component to Its Annual Festival

SXSW Launches SXsports, a New Sports Component to Its Annual Festival

SXSW today announced SXsports, a new component of the annual event for 2014 in Austin, Texas. SXsports will incorporate film screenings and panel elements, and will be open to all Interactive and Film registrants. It will take place March 7-9.

Featured sessions include opening speaker Peter Guber, Chairman of Mandalay Sports Media, and Grantland’s Bill Simmons in conversation with Nate Silver of FiveThirtyEight. For the screening component, SXSW is still accepting sports-related film submissions. Go here to submit.

“The world of sports truly hits the sweet spot of SXSW, the vital intersection of entertainment and technology, and we intend to approach it with the same forward-thinking and culturally relevant perspective we shine on all of our events,” said Rebecca Feferman, Head of Film Media Relations and Programmer. “We can’t wait to connect the sports world with our passionate audience of early adopters, culture nuts, digital creatives, and so much more.”

Here’s a list of the preliminary sessions announced today:

  • Media & The Personal Brand – ESPN, Grantland & 538
    Bill Simmons (ESPN Columnist, Special Contributor and Editor-in-Chief of Grantland.com; ABC/ESPN NBA Analyst) & Nate Silver (Statistician, Author and Founder of FiveThirtyEight)
  • Hunting for Elephants: Creating Enterprise Value in Sports Media
    Peter Guber (Chairman, Mandalay Sports Media)
  • Arena vs. Couch: The Battle of Game Day Experience
    Bryan Srabian (San Francisco Giants), Jordan Maleh (University of Michigan), Bob Morgan (SportStream)
  • The End Game: Storytelling Through Sports
    Panelists TBA
  • The Printed Athlete: Sports Embraces 3D Printing
    Jeff Beckham & Mike Vasquez (Tribal Sciences)
  • Innovation in Big-Time College Football
    Kliff Kingsbury (Texas Tech University) & George Schroeder (USA TODAY)

For more information on SXsports go here.

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