From 1964 to 1966, Warhol created over 500 of these never-before-seen-by-the-public shorts in his Silver Factory studio. During this time, his studio had become a scene for celebrities and artists who posed for short, silent film portraits. At 11:57 pm each night in May, these screen tests will be shown on Times Square’s electronic billboards. These “Midnight Moments” will last until midnight each night.
The footage to be shown includes Rufus Collins, Walter Dainwood, Bob Dylan, Allen Ginsberg, Donyale Luna, Nico, Lou Reed, Twist Jim Rosenquist, Edie Sedgwick and Harry Smith.