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Exclusive ‘Neon Bull’ Poster Gives TIFF and Venice an Exotic Splash of Color

Exclusive 'Neon Bull' Poster Gives TIFF and Venice an Exotic Splash of Color

READ MORE: Venice Film Festival Unveils Lineup: Includes ‘Equals’ and ‘The Danish Girl’ World Premieres, New Noah Baumbach Documentary

After turning heads at various festivals last year with his impressive, near-silent docudrama “August Winds,” Brazilian director Gabriel Mascaro is getting ready to do it all over again with his second feature, “Neon Bull.” The film will be screening in both the Orizzonti section at Venice at the Platform program at TIFF, the latter of which will mark its North American premiere.

The drama’s official TIFF synopsis reads: “Gabriel Mascaro’s second fiction feature unfolds within the world of the ‘vaquejada,’ a traditional exhibition sport in which cowboys try to pull bulls to the ground by their tails. Neon Bull explores the vaquejada through the eyes of Iremar (Juliano Cazarré), a handsome cowboy who works the events. While he’s not afraid to get his hands dirty, Iremar’s real dream is to design exotic outfits for dancers.”

“Amidst a recent wave of rapid economic growth, the film is an attempt to renovate the political and symbolic understanding of contemporary human relations in the Northeast of Brazil, where I grew up and have always lived,” said Mascaro in a statement to the Venice Film Festival. “The ‘Vaquejada rodeo’ — one of the largest agro-business events in Brazil — seems to provide a fitting allegory of the recent transformations affecting the region.”

The film’s sensual and untamed side is front and center in the exclusive poster. Mixing Iremar’s reality with his exotic dreams, the print is a perfect tease for the events to come in the film. Check out the exclusive poster above.

READ MORE: Toronto International Film Festival Announces Inaugural Platform Lineup, Including World Premiere of Ben Wheatley’s ‘High-Rise’

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