In the social media age, what is the difference between your life and your brand? That is the question that Kerith Lemon’s new short film, “A Social Life,” poses to viewers. The short film premiered at the Canberra Short Film Festival, where it was awarded the prize for Best International Actor.
The official synopsis reads: “‘A Social Life’ is the story of Meredith, a career focused young woman who understands the importance of keeping up an active social media profile. She strives to live a balanced life: staying fit, working hard and connecting with friends. Sharing these moments online is an important part of her day-to-day; she is creating her ‘image’ within her broader social media friend base. Meredith awakes one day and realizes that her reflection is merely the collection of photos that she has shared with others. Is this her life? Or just a carefully curated brand?”
The film is Lemon’s directorial debut, and she explains that her “hope for the film is to open a more honest discussion around our lives with one another, none of us are as perfect as our social feeds might look. Social media is a beautiful tool for sharing and connecting, I’m not advocating that we stop using, but in person, let’s be more present.”
As she tells it, “Let’s find the balance between ‘sharing what you are doing’ to ‘doing things for the sake of sharing.'”
“A Social Life” will next screen at the Lady Filmmakers Fest on October 25.