Jump the Shark Sells out?

Has jumptheshark.com “Jumped the Shark?”

As reported by the HOWARD 100 NEWS:
“Jon Hein sold the rights to his Website (sic), jumptheshark.com, to TV Guide, allegedly for more than $1 million. Jon came into the studio and said he and some of his college friends came up with the concept of “Jumping the Shark” and that he created the site a decade later. Jon said TV Guide wants to integrate its television and magazine content with the Internet and they thought Jump the Shark would be a perfect way for them to do this. Jon also noted that TV Guide wanted to hire him last fall to run the site full-time, but he turned them down because he didn’t want to leave his job with the (Howard Stern) show.